"The moment theatres are back we want to give people a beautiful experience," says Adivi Shesh on the delay on Major
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What do you feel about the release of Major being pushed forward indefinitely?
The moment theatres are back which is obviously the near future, we want to give people a beautiful experience based on the life of a true hero.
Do you see a bleak future for cinema now that Covid has broken the audiences’ theatre-going habit?
As someone who saw a robust box office in south India between the two waves, I feel it’s a matter of making our country safe. For the cases to come under control. After all, art touches the heart but people have to be ok first. All this bleak future stuff was written about the American biz too and it’s starting to roar back to life.
Do you think the way ahead is the OTT platform?
OTT is a great space for people to catch a film after it leaves theatres and also...when narratives designed for it. It’s a very different viewing experience.
How are keeping your morale high in these troubled times?
I won’t lie. It’s been tough. A lot of work trying to get beds and ventilators for people and trying to get medicine to the right places. I don’t feel I nearly did enough but this pandemic has made me so much more aware about the situations of others
Have you signed anything?
I did but can’t announce it yet. Strict orders from the producers.
A lot of people feel celebrities are not doing enough during the current pandemic?
I feel it’s incredible how people in different facets of society have stepped out trying to do their part to help each other. What Bhumi Pednekar has done and is doing, for example. Incredible! On a structural governing level, we just weren’t ready for this second wave. We should’ve done more to be prepared. As a country. Let me put my hand up to take responsibility and say, I want to do more and I shall. As JFK famously said, ask not what your country can do for you. Ask what you can do for your country.
Also Read: Will Adivi Shesh do to Nadiadwala’s 2 States what Nadiadwala did to Kshanam?
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